Blogging For Businesses

What is business blogging? It’s a marketing tactic! Blogging gets your business more online visibility and is the perfect place to give your customers insight into your work and brand.

A business blog is a marketing channel (just like social media, direct mail, or email marketing) that helps your business grow.

Questions to ask yourself:

  • Why would I need a business blog?
  • What content do I need on my blog?
  • Why does the content I post matter?
  • What does brand voice have to do with it?
  • Where’s the value in a business blog?

The answers to all of these questions: 

  1. A business blog helps drive traffic to your website.
  2. A business blog helps convert that traffic into leads.
  3. A business blog helps establish authority and credibility.

Convinced? I can help you boost your current business blog or start and maintain something new. I’ll put together a content marketing plan, define relevant and up-to-date topics, do the research, spend the time writing, and handover a final product you will feel proud to post. Contact me for more info.


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