You Can’t Be An Expert At Everything

It’s true! You might be one of those people that can pickup new skills or ideas like you’ve known about them all along, but there are some things that simply don’t come naturally to you. You don’t have time to be an expert at everything, especially when it comes to your business or organization.

Whether you sell t-shirts, manage finances, help people with special needs learn career readiness skills, or work as a plumber, your expertise is in your mission. You can make rad t-shirts. You get numbers, forms, and filing rules. You have a heart for people and you’re up-do-date on HR principles. You’ve been a plumber for years and you know when to use the galvanized over the PVC pipes. In all of these examples, you are the expert at what you do. But you many not be an expert at finding new clients, marketing your services, or sharing your expertise in a way that other people understand.

Enter freelancers! While you’re busy (and believe me, you’re always busy) being an expert at your thing, freelancers can help fill in the cracks in the skills you might lack. From updating the look and feel of your website, to answering emails, to managing the writing and design process of pamphlets and flyers, freelancers use their expertise to help support you and yours.

Long story short: Focus on what you know how to do and let freelancers help manage the rest.

There can be risks involved when hiring freelancers. Some will come onboard and fit seamlessly into the fabric of your day-to-day, others not so much. What can you do to help save time, money, and the headache of finding the “right” freelance fit? Here are a few tips:

  1. Make a connection through someone you know
  2. Offer a trial run; Assign a small project and assess the quality of work to your standards
  3. Ask for testimonials or contact information to talk with one of the freelancer’s clients
  4. Find out how many projects the freelancer generally has going at once
  5. Be open to new ideas and interpretations; Remember, you’re hiring the freelancer for their expertise!

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